The amazing carvings at Mt. Rushmore in the hills of South Dakota are a national treasure, but it turns out there is more there than meets the eye. A hidden room is concealed behind the head of Abraham Lincoln.
It is known as the Hall of Records and holds the story of the United States for future generations and the country’s charter documents.
Goodwill
The grinning half-face of the Goodwill logo is famous all over America, whether you are giving away your old things or shopping for second-hand treasures. Most of us walk by it without giving it another glance, but if we did, we would probably notice something hidden, but familiar.
The secret is not in the graphic but in the word Goodwill underneath. The “G” is shaped exactly like the smiling face, but it’s not noticeable because the background is all one color. This example just goes to show that hidden messages can be anywhere in the image, not just in the logo itself.
Camo Garage
This underground garage may keep your car safe, but honestly, it seems to be mostly about being cool. There are probably sensors there somewhere to keep the ground from rising when there is something on top, like maybe a person.
Whoever uses this must leave for work in the morning feeling like Batman.
Amazon
Amazon, one of the most profitable companies in the world, has an instantly recognizable logo, which is probably the reason it has not changed much over the years. Amazon owes its success to the fact that it sells absolutely everything, which is why their logo showing an arrow going from A to Z, is perfect.
Amazon’s logo wasn’t always so ingenious. Most of us wouldn’t recognize their original logo, from when the company was founded by Jeff Bezos in 1994, to sell books. In 1998, when the company also started selling music and more, the logo was redesigned, and more closely resembles what we know today. In 2000, when Amazon started selling everything and the kitchen sink, this clever on-brand logo was unveiled.
The Effects Of Being “Hangry”
When you're so hungry, everything around you looks like real chips and salsa! Here we are (probably at halftime break), where the lively Tostitos Bowl mascot stands proudly beneath the crowds and next to the logo. After staring at the symbol for a few minutes, we realize its genius.
From a distance, it looks like this is just another logo; however, when you look closely, you can spot two figures ( the two 't's) holding a chip. Now, if that wasn't enough, the dot above the 'i' is a salsa dip in disguise. Tostito has implemented its essence into its logo, so whenever you come across it, you will never forget what they do best.